More of Target's advertising contacting Hispanics as customer demographics change
Leaning in even more as our guest is becoming more multicultural, thought Rick Gomez, Target senior vice president of marketing. See that as a business.
Target holiday trip ads, Which start rolling out soon, Feature a brown haired Latina girl named Marisol who is [-censured-=https://meetspanishwomen.wixsite.com/meetspanishwomen/]spain girls[/-censured-] the director of a Broadway style holiday musical that she is rushing to put with all the help of Bullseye the dog. One scene depicts a rap battle with singer John Legend in which another young child bests him with her rhymes that she punctuates at the end: Want a very merry holiday gifts so Feliz Navidad!
Hispanic parents are sending their kids off to college, they think of it not just as a checklist of everything they need to do, told Gomez. consider it as really setting their kids up for [-censured-=https://about.me/spanishwomen]dating a spanish girl[/-censured-] success not just success in school, But in their lives.
Target also has recently added leadership with expertise in this area, very same. Monica Lozano, Former leader of one of the largest media companies serving Hispanics and former publisher of La Opini newspaper, Joined the company board of directors captured. Gomez is going meet with her next month.